Giving back to the community is part of the core philosophy of Coyle Studios. From donating our photography services to fundraising for the Maryland Melanoma Center to supporting our colleagues in their philanthropic efforts, we try to do everything we can to support our community and the causes close to our hearts.
Last month, Mary Lou was chairperson of the MedStar Franklin Square Auxiliary’s 11th Annual Bull & Oyster Roast benefiting the Franklin Square NICU. With $115,000 shy of their $1 million dollar pledge, Mary Lou and her committee not only wanted to raise funds, but create a fun event for the hospital.
It was a huge challenge. In an environment where people are always giving, how can an event stand out from others to be fun and rewarding?
“Our committee’s goal was to put the ‘fun’ back in fundraising,” said Mary Lou. “We wanted to create a good time, not just continually pester people for money.’
This year, Richard Sher added his flair by being emcee for the evening. The theme was “Denim and Diamonds,” and Pandora donated a number of items for a jewelry raffle. The silent auction, department donated baskets, gambling tables, and booze cupcakes were all hits.
The most excitement came from the lip sync battle. Teams of MedStar employees battled for the top trophy (donated by Crown Trophy Baltimore) and bragging rights. Shawn Celio and family won first place with a dynamic musical medley.
The event had a special unveiling – the 2018 Men of the Square calendar. Coyle donated their services and photographed twelve employees that are committed to Franklin Square. Each man had a “GQ Style” shot, a fun month-themed outtake, and a quote about why they are dedicated to Franklin Square. The result was a sophisticated calendar – and hilarious outtake reel – that will have meaning all year.
Over 450 people attended this year’s Bull & Oyster Roast. The event netted over $26,000 for the NICU with donations still on their way. Corporate sponsorship was at an all-time high. Over $15,000 was donated by Rosedale Federal, Hord Coplan Macht, Vision Technologies, Genesis Healthcare, Naden Lean, Whiting Turner, Towne Parke, Mary Kraft, and Seasons Hopsice.
The event would not be a success without the support of the hospital and the dedication of the volunteers. “It’s rewarding to see all tiers of the hospital staff, grateful patients, and the community all come out together in support of a single cause,” said Mary Lou.
For those interested in supporting the Auxiliary, please contact Kim Meehan at Kim.A.Meehan@medstar.net or 443-777-7241. Calendars are available at Volunteer Office.